Marketing Yourself – Brand “You”

The jobs market is a tough place.  How are you branding yourself?  What is your marketing strategy for brand “you”? With increased competition for decreased numbers of jobs, what are you doing to make yourself stand out from the crowd? Jackie Brown was just another name until Quentin Tarantino directed … Continue reading

Fail to Prepare-Prepare to Fail

A maxim oft quoted in management texts and tutorials which is as succinct as it is true to life.  It is a consideration that all those attending an interview must keep at the forefront of their mind whether they are applying for a technician or senior manager’s role. The applicant must at all … Continue reading